Rahel Aschwanden PhD student Phone +41 31 684 80 28 E-Mail rahel.aschwanden@unibe.ch Office 003 Postal Address University of Bern Institute of Marketing and Management Department Consumer Behavior Engehaldenstrasse 4 CH-3012 Bern LinkedIn www.linkedin.com/in/rahel-aschwanden-5400a0205/ ORCID No orcid.org/0009-0000-4438-0998